BEAUTY & RESPECT
✓ Natural colour results
✓ 100% grey hair coverage
✓ Gentle on the scalp
✓ NO AMMONIA
✓ NO PPD
✓ NO RESORCINOL
5 PLANTS DYES
The PHYTOCOLOR formula is enriched with a mix of original botanical pigments derived from 5 dye-producing plants, selected for their superior pigmenting power.
Their high concentration within the pigmentary base, up to 74% depending on the shade, ensures an intense colour, natural and nuanced with luminous highlights, and acts as a shine booster.
(Rubia tinctoram L.)
The roots of this perennial plant contain strong red pigments known as "madder lake".
(Rhamnus frangula L.)
The bark of this dye-producing shrub yields a reddish pigment that is used in golden-yellow to cinnamon-brown shades.
This annual herbaceous plant produces red and yellow flowers. The flower stalks contain orange-yellow pigments that were already being used in the pre-Columbian civilizations.
(Genista tinctoria L.)
Orange-yellow pigments are extracted from the flowering branches of this shrub. The name of the genus is thought to be derived from the word "gen", which means "small bush".
(Haematoxylum campechianum L.)
The pigments are extracted from the wood of its trunk and larger branches and used to make dark colours. Logwood can also be combined with madder to make beautiful brown shades.
16 ESSENTIAL SHADES
8 basic hair colours from black to light blond